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When a project is running along swimmingly and then you decide you better tweak things just a bit

When a project is running along swimmingly and you decide to optimize on the fly without a solid plan

Agile is good and everything, but sometimes, just sometimes, it’s a good plan just to stick with the plan, and not get hurt.

Ben Aston

About Ben Aston

I’m Ben Aston, a digital project manager and VP of Client Services at FCV, a full service digital agency in Vancouver, Canada. I’ve been in the industry for more than 10 years working in the UK at London’s top digital agencies including Dare, Wunderman, Lowe and DDB. I’ve delivered everything from video virals to CMS’, flash games to banner ads and eCRM to eCommerce sites. I’ve been fortunate enough to work across a wide range of great clients; automotive brands including Land Rover, Volkswagen and Honda; Utility brands including BT, British Gas and Exxon, FMCG brands such as Unilever, and consumer electronics brands including Sony.

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